29 September - 1 October 2026
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The Arena, Riyadh | Saudi Arabia.
Iwan Lloyd
International Development Director - Bedford School Enterprises Limited
Iwan is the International Development Director, bringing extensive experience in global education. A qualified teacher, Iwan has held senior leadership roles in Abu Dhabi and worked on international school projects across the globe. At Bedford, he leads the school’s international strategy—developing partnerships, shaping governance structures, and overseeing global initiatives from planning through to launch. A key project under his leadership is the establishment of Bedford School Mohali, India’s first British-branded international girls’ school, set to open in April 2026 in partnership with Doon International Education Society. Iwan’s international outlook, strategic mindset, and deep commitment to Bedford’s values are central to the school’s mission to cultivate globally minded leaders and expand access through sustainable development and scholarship opportunities.
Speaker Sessions
Leaders in Education
1499
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Beyond the Brand: How UK Schools Succeed in New International Markets
Session Summary:
While UK education enjoys global recognition, translating brand reputation into sustainable international success requires strategic depth beyond name recognition. This session examines critical factors that determine whether UK schools thrive or struggle in new international markets, drawing from real-world case studies of successful and challenging expansions. Based on extensive experience in international school development, particularly in the Middle East, this presentation reveals how successful UK schools navigate cultural complexities, build meaningful local partnerships, and adapt their educational approach while maintaining core British values. Attendees will discover practical strategies for market entry, stakeholder engagement, and long-term sustainability that go beyond marketing and branding. Join this session to:
• Master systematic approaches for evaluating international opportunities, conducting cultural due diligence, and creating sustainable expansion plans that account for regulatory, cultural, and competitive factors in target markets.
• Learn proven strategies for identifying, cultivating, and maintaining relationships with local stakeholders, government entities, and community leaders that are essential for long-term success in international markets.
• Discover practical methods for maintaining UK educational standards and values while thoughtfully adapting curriculum, teaching approaches, and school culture to meet local expectations and regulatory requirements.
Speakers
Iwan Lloyd
|
International Development Director - Bedford School Enterprises Limited
// GESS EDUCATION INSIGHTS
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